LeadingReach News

Improving Revenue, Value-Based Care Using Data

Can you talk about some of the challenges facing health systems in regard to their referral to appointment ratio? How do these challenges impact revenue?

We believe at LeadingReach that this the most undervalued and undertracked metric in all of health care, the referral to appointment ratio. If you ask other organizations, anywhere from Facebook and Amazon all the way down to even nonprofits that are out there trying to grow, everybody tracks their conversion metrics, that classic close rate, if you will.

This is a metric that has gone largely untracked and unmeasured in health care. It's a real shame, in my humble opinion, simply because at the core of it, it's all about getting patients the care that they need in a more timely manner.

Obviously, if you start to look at this from a fee for service perspective and someone who's receiving referrals, there is a lot to gain around the ability to understand and track where your business is coming from and then, obviously, do things to optimize that business and capture as much patient volume as you can, whether you're a small, independent couple of doc orthopedic shop, as an example, or all the way up to the largest health systems in the world.

How can care teams avoid revenue leakage by communicating more effectively with each other while monitoring and facilitating care transitions?

At the end of the day, it's all about, again, getting back to that referral to appointment ratio number and tracking all sources of referrals that come into the business. For the receivers on the receiving end, whether that's a specialist or even things like PT or rehab, it's really important for them to make sure that they're aware of the full opportunity that's hitting their door.

Again, we see all kinds of different things out there since this our business and what we focus on. I see everything from referrals not getting called at all and the standard default is, "Hey, we just wait for patients to call us," to even referrals getting thrown in the trash at 5:00 because an employee wanted to go home. Anything and everything there in‑between.

LeadingReach Expands Partnership with agilon health to New Market

LeadingReach’s technology improves communication and care coordination for agilon’s physician partner groups LeadingReach first worked with Central Ohio Primary Care (COPC) in Columbus and has now expanded to include Pioneer Physicians Network in Akron – representing more than 300 independent primary care providers in total. LeadingReach technology already connects thousands of specialty physicians in the … Read more

South Texas Physician Alliance Leverages LeadingReach to Connect Large Regional Healthcare Ecosystem

LeadingReach helps bring IPA closer to its goal of community wide care coordination across a vast geographic area to improve patient health outcomes AUSTIN, Texas–(BUSINESS WIRE)–LeadingReach, the nation’s largest healthcare communication network, today announced thatSouth Texas Physicians Alliance (STPA), a large independent physician association in southern Texas, has selected LeadingReach to be the platform of choice … Read more

Killing the Fax and Closing Referral Loops in South Texas

The Southern Texas Physicians Alliance (STPA) in the lower Rio Grande Valley is working to improve communications between medical groups and social service agencies to better meet the needs of its patient population, which has among the highest rates of poverty and unemployment in the state.

One of the counties in its region, Willacy County, has the highest poverty rate in the state of Texas with 38 percent of the residents living in poverty. It also has the second highest child poverty rate at 45.9 percent. And its unemployment rate is at 13 percent.

The region’s high poverty rate contributes to a lack of financial resources for medication, food, reliable transportation and access to specialty care, said Sheila Magoon, M.D., director of STPA, which has approximately 100 physicians.  

With a goal of eliminating the fax machine from its operations, last year STPA began working with a company called LeadingReach that offers a tech platform that helps organizations manage transitions of care, including referrals between primary care and specialist offices as well as referrals to social service agencies.  Its web-based platform offers clinical workflow management tools, secure team-based chat, and clinical document exchange.

When Will Healthcare Realize It’s OK to Talk About Conversion Rates?

The referral-to-appointment ratio (RTA) is the most important metric in healthcare that no one is talking about, until now. What is RTA? It is the “conversion rate” on a transition of care. Said another way, it is whether or not the patient received the care they need, be it a traditional referral to a specialist, an order for ancillary services, or a surgical procedure. Every other industry scrutinizes, manages, and ultimately owns conversion metrics across their entire business — at least the most successful ones do. Familiar names like Amazon, Facebook and Salesforce can tell you their respective “close rates” across all of their various channels and go-to-market strategies, in real time.

3 Ways to Reach Your Care Coordination and Communication Goals

In this second part of a two-part article series, Curtis Gattis, CEO and co-founder of LeadingReach, discusses how healthcare organizations participating in risk-based contracting or value-based financial and care delivery models are currently facing major challenges with integrating, managing and tracking care coordination and communication capabilities within provider networks.

In the first part, we discussed four ways that value-based care can achieve seamless coordination and communication. Now we’ll take a deeper dive into the benefits of implementing a solution that will increase provider networks, provide detailed metrics on what’s working and what isn’t, and how narrow networks and value chaining set practices up for success.

How Value-Based Care Can Achieve Seamless Coordination and Communication

In this first of a two-part article series, Curtis Gattis, CEO and co-founder of LeadingReach, discusses how healthcare organizations participating in risk-based contracting or value-based financial and care delivery models are currently facing major challenges with integrating, managing and tracking care coordination and communication capabilities within provider networks.

Healthcare organizations participating in risk-based contracting or value-based financial and care delivery models are currently facing major challenges with integrating, managing and tracking care coordination and communication capabilities within provider networks. Poor coordination and communication not only cost the healthcare industry billions of dollars each year but also negatively impacts patient outcomes.

In the U.S., about 80% of all serious medical errors involve miscommunication during care transitions to different settings, which results in costly readmissions, missed appointments, medication errors and other preventable harm. It’s fair to say communication in healthcare is broken.

LeadingReach Launches Healthcare’s First Fully Integrated CRM for Physician Liaisons and Marketing Teams

OutReach CRM helps physician liaisons and marketing teams grow referral volume and connect with their provider network using insights from real-time referral data captured in LeadingReach Austin, Texas (March 23, 2021) — LeadingReach, the nation’s largest healthcare communication network, has announced the launch of its newest product, OutReach CRM, the first CRM built exclusively for … Read more

LR Storytellers Volume 1: San Antonio Pediatric Development Services

LR Storytellers is a series of reflections from our team behind our customer’s success story. It’s an opportunity for our team to share their own experience with our customers and what it was like bringing them onto the LeadingReach Network. by Clint Smith Co-Founder and Chief Strategy Officer Just over 8 years ago, I started … Read more

The Interoperability Battle: It’s Time to Explore New Solutions

Industry discussions about interoperability aren’t going to slow down any time soon, especially with HHS’ recently announced and finalized interoperability rules. Interoperability, or the ability of different HIT systems to access and exchange information fluidly, is a crucial component to providing better healthcare, especially as value-based care models continue to take center stage for provider organizations.

When patients transition from their primary care physician (PCP), to a specialist, hospital or rehab facility – their medical records should travel with them, or at the very least, be readily accessible along the way. In today’s world where technology is advanced enough to replace loss of limb or self-drive automobiles, this should be a given, right? But it’s still one of the industry’s biggest challenges – one that will never be solved by EHR giants, open APIs or government policies alone. To truly improve and enable the flow of data and communication in the U.S.healthcare system, we need to complement the HHS’ interoperability framework by overhauling our technological approach entirely.